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Welcome to Econique!

My  goal is to provide a smarter shopping experience for people who desire cleaner and healthier beauty products. This shop is a place where you will find green and clean items without harmful ingredients, cheap fillers or unnecessary packaging.

I believe the best natural anti-ageing treatments are those that feed your skin, sourced from botanicals, packed with antioxidants and free from synthetic fragrances and dyes. Each plant has a beauty secret to soften, soothe, moisturise, cleanse and repair your skin.

I started Econique when I discovered how many harsh fillers are used in common products like deodorants, facial cleansers, foundations, perfumes and body creams. I woke up to the effects that these ingredients can have on our health. I was tired of hearing the excuse that these toxins are used in such small quantities. We all know that most of us use several of these personal care items every day and I believe it’s the accumulation of inferior products in our bodies that can lead to illness and disease. 

The first and easiest change I made was switching to aluminium free deodorant. I've never looked back. Next I addressed my skin which was a dry and dehydrated mess from harsh cleansers, shower gels and moisturisers I was using. I had unsightly eczema patches that would flare up from time to time on my legs. Through my own trial and error, I’ve curated the best natural products that improved my own skin. Now I only use body creams and oils that nourish and soften instead of aggravate. Lastly, when I learned that parabens disrupt hormone function I switched to paraben-free and sulphate-free shampoo bars. Now my hair is thicker and stronger and I have noticeably less hair loss!

I want to give you honest and factual information so you can make safer, simpler choices for you and your family. I know how easily it is to be mislead by marketing and advertising campaigns. Have confidence that every purchase you make with us puts your health first.

I have a growing plastic-free/waste free products page that is packed with items that can be reused and recycled. I've done all the hard work in order for you to have an easy and enjoyable shopping experience. I'm thrilled to stock the sustainable and safe brands that I do. I just know that you'll love using them.

Affordable natural skincare and eco friendly living is only a click away!